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Accesibility

Last Updated: April 22, 2021

Upside Foods, Inc., doing business as “Upside Foods,” (“Upside Foods,” also referred to herein as “we,” “us,” or “our”) respects your privacy. This privacy policy (the “Privacy Policy”) explains how Upside Foods collects, uses and shares information about you through our website https://upsidefoods.com or other online or mobile services that link to or otherwise present this Privacy Policy (together, the “Sites”) and our electronic communications, including email messages, and our business operations (all of the foregoing collectively, together with all associated services, the “Services”).

PLEASE READ THIS PRIVACY POLICY CAREFULLY TO UNDERSTAND HOW WE HANDLE YOUR INFORMATION. IF YOU DO NOT AGREE TO THIS PRIVACY POLICY, PLEASE DO NOT USE THE SERVICES.

Table of Contents

  • INFORMATION WE COLLECT
  • HOW WE USE YOUR INFORMATION
  • HOW WE SHARE AND DISCLOSE YOUR INFORMATION
  • ONLINE ANALYTICS
  • PERSONALIZED ADVERTISING AND YOUR OPT-OUT CHOICES
  • ADDITIONAL MARKETING CHOICES YOU HAVE
  • DO-NOT-TRACK DISCLOSURE
  • HOW WE PROTECT YOUR INFORMATION
  • 1.INFORMATION WE COLLECT

We collect information in multiple ways, including (a) information you provide directly to us; (b) information that is automatically collected from you when you navigate our Sites and use our Services, such as from your browser or device; (c) information we collect from third parties, and (d) information we collect from social media and other content platforms. We may combine all of the information we collect about you from these various sources.

Information you provide to us

You may provide information directly to us, in various ways. For example:

Sign up and profile information. When you sign up for our mailing list or click “Contact Us” on our website, you provide us with information, which may include your name, email address, physical address, and phone number and any other information that you choose to provide us.

Feedback and information in your communications. We may collect information when you give feedback, make requests, submit questions to us or otherwise contact us via the Services, by email, chat or phone, or on social media channels. We may also record comments and opinions you express when responding to surveys, entering a sweepstakes or taking part in promotions we run.

Dietary Preferences. We may collect information about your dietary preferences and restrictions, including in connection with any tastings you may attend.

Other Information. In connection with any online product purchases we may enable, we or our service providers may collect other information from you, such as payment information (including your card number, security code, expiration date, and billing address) and delivery information.

Information we collect through automated means

Device and usage information. We also may collect certain information that is automatically generated by the computer, browser or device (including mobile devices or tablets) that you use to access or navigate our Services. As further described below, we may collect, combine and analyze information such as: (i) IP address, unique device identifiers including mobile ad IDs, IMEI and TCP/IP address (if we ever offer a mobile application)s, and other information about your computer or device(s), browser types, browser language, operating system and/or mobile device carrier information; (ii) location information (with your permission) and (iii) information related to the ways in which you interact with the Services, such as: referring and exit web pages and URLs, platform type, the number of clicks, domain names, landing pages and interactions with our app, pages and content viewed and the order of those pages, statistical information about your visit to the Services, the frequency of your visit to the Services, error logs, and other similar information. As further described below, we may use third-party analytics providers and technologies, including cookies and similar tools, to assist in collecting this information.

Cookies and other tracking technologies. We also collect data about your visit(s) and use of the Services through the use of Internet server logs and online tracking technologies, like cookies and/or tracking pixels. A web server log is a file where website activity is stored. A “cookie” is a standard software feature that is placed on your computer or other Internet-connected device when you visit a website and assigns you a unique, random number. The cookie identifies the computer or device that you use to visit a Site and enables us (or our service providers) to: (i) recognize your computer; (ii) store your preferences and settings; (iii) understand the web pages of the Sites you have visited; (iv) enhance your user experience by delivering content and advertisements specific to your inferred interests; (v) perform searches and analytics; and (vi) assist with security administration functions. We may use local shared objects (including flash cookies) to store your preferences, e.g., for volume control or to personalize content, ads, or video features. (Flash cookies are somewhat different from other cookies because of the amount and type of data and how the data is stored.)

We also may use tracking pixels (sometimes referred to as web beacons or clear GIFs), which are tiny electronic tags embedded in websites, online ads, and/or email, and that are designed to access cookies and provide usage information like ad impressions or clicks, and measure popularity of the Services and associated advertising. We also may include web beacons in email messages and other electronic communications to determine whether the message has been opened and for other analytics, personalization and advertising. As we adopt additional technologies, we may also gather additional information through other methods.

You can change your settings to notify you when a cookie is being set or updated, or to block cookies altogether. Please consult the “Help” section of your browser for more information (e.g., Internet Explorer; Google Chrome; Mozilla Firefox; or Apple Safari). To manage Flash cookies, please click here. Please note that by blocking any or all cookies, you may not have access to certain features or offerings on our Services.

We describe in Section 5, titled “PERSONALIZED ADVERTISING AND YOUR OPT-OUT CHOICES,” how we may use cookies and similar technologies for interest-based advertising, and how to opt-out of that type of advertising.